Blogging builds traffic
How often have you searched for a topic and found the answer in a blog post? Blogs can generate valuable search traffic. They allow you to focus on content and search terms that may not fit in the regular structure of your website. Keeping your content fresh helps you get return visits from people who want to see your latest post, and search engines reward fresh, original content with higher rankings.
Food for your Social Media program
Blog articles are a great source of content for tweets and posts. Post an excerpt, or even just a “see what we just wrote” link. Your audience can share it through Twitter, Facebook, LinkedIn, Pinterest and other social networks, bringing more attention to your brand and interested viewers back to your website.
Be an authority
When you provide useful information, it builds trust in your brand. Your blog can influence how your audience perceives you. If your target audience starts to see you as an authority in your industry, they will come to your website and read your blog posts to get relevant information. Informative content brings visitors to your site, and these visitors can turn to buyers!
Who has the time?
We know, you’re busy running your business. We’re here to help! We work with you to develop a list of topics that will draw attention to the areas of your business you want to promote, and then you can leave the rest to us. We research and then create intelligent, clear and interesting articles that help drive traffic to your website.